FASHION BRAIN • Motoring & Automotive
A timelessly elegant design and compact steel body make it stand out from the throng of urban traffic.
Ever since 1946, the Vespa (Italian for 'wasp') has remained faithful to its heritage whilst consistently appealing to changing generations as the stylish way to get around town.
Since its conception it has sold nearly 17 million units. Initially a means of personal transport and freedom in post-war Europe, the Vespa has become a style icon and symbol of Italian design.
This139th model is more sharply drawn, and the round headlamp and rear-view mirrors in chrome-plated steel are a style statement straight out of Vespa history.
The all-steel body sets the Vespa LX apart from any other scooter produced today and offers unmatchable rigidity and steering precision.
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With the Vespa - the Italian word for wasp - Piaggio ended up revolutionising the two-wheel industry. Nearly every motor scooter made since has been based on the aerodynamic and elegant Vespa. One of the motor scooter's first spikes in sales came in 1953 after the Audrey Hepburn-Gregory Peck movie Roman Holiday.
The enduring classic, about a princess who runs off with a reporter on his Vespa, introduced many Americans to Italian style and tragic romance.
The appeal of the Vespa to the style conscious Mods was weather protection - as opposed to their counterparts the Rockers, who rode classic British oily twins like Triumph Bonneville and BSAs, and needed to dress up in leather against both the elements and their oily bikes.
AJ Scooters ( This e-mail address is being protected from spambots. You need JavaScript enabled to view it ) in Singapore hold regular rallies where hundreds of scooter fans come together, and they recommend Jin Cheng Motors for all your Vespa and accessory needs.
The address is Block 3007, Ubi Road 1, #01-456, Singapore 408701, tel: 6746 6786. Ask for Mr Ah Joo and tell him Think Magazine sent ya!
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