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Swatch Infinity Concept Watch

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Written by Jenn Lee

Video - Flat Screen Displays

Tags: concept watch | Pierre Merlet | Swatch

Swatch Infinity Concept Watch

L
ooking for something a little less puzzling than the Rubik's Cube MP3 player?

How about a nostalgic yet modern Swatch watch? I know we get slagged for reviewing products you can't buy in Singapore, but how about a product you can't buy anywhere?

The imaginary brainchild of designer Pierre Merlet, the Swatch Infinity is a bracelet-style digital watch that features a removable face, MP3 player, video and photo viewer, and some sort of recording function.

For as long as I can remember, every time a company designs a gadget that can "do it all" that gadget is always a complete and utter disaster. It looks as if Swatch has done the unthinkable and designed a portable media player with a built-in mp3 player, video player/recorder, and the ability to create and view photo albums that by the way, doubles as a watch. I don't know about you, but whatever happened to those good old $10 watches you pick up at Mustafa Centre?

You know, the ones that just told the time. No word on whether this will go any further as it is still a concept, and the Infinity looks to have a pretty firm grip on that "concept" tag. Too bad, too, because it's a lot nicer than some of the other media-enabled watches that actually made it off the drawing board. - www.swatch.com

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