???For almost 100 years, Ebel watches have been associated with the highest standards of craftsmanship. It is a perception that can be traced to astonishing attention to detail that is involved in the production of each watch: from the precision of the movement to the design and finishing of straps, bracelets and cases. Is it any wonder, then, that Ebel have produced some of the world's bestloved luxury watches?
Today, although many of the manufacturing processes have altered - in some cases beyond all recognition - the kinds of standards that helped Ebel become one of the world's best know brands have been preserved, and perhaps even improved upon. Before leaving its factory in Switzerland, each watch undergoes a rigorous computerised inspection to check all technical aspects of the piece, such as the movement, measurement and placement. Yet while high technology has aided in many aspects of production, there still remain some things that must be done by hand and this is most clearly seen in the final finishing of the straps and the casings.
In combination, these different stages, together with a little design inspiration, have given rise to what are now considered modern watch classics. The 19 11 series is sporty yet elegant, with each product offering its own distinct personality. Ebel's 1911 Chronograph is equipped with a complicated and high-performance automatic calibre called Movement 137 - exclusive to Ebel - which skilfully uses mathematics, motion and visual harmony within the laws of proportion.
It has the ability to measure short periods of time accurately and has thus earned itself the official title of chronometer, certified by the prestigious Cóuntrole Officiel Suisse de Chronomètres (COSC). It has a waterresistant, polished steel hexagonal case with flat anti-reflection sapphire glass on both sides. The corked dial is available in blue or silver and shows a perfect balance of strength and workmanship. The 1911 Chronograph reflects the Ebel spirit, respecting the excellent workmanship of a century of Swiss watchmakers.
The Beluga Manchette was especially created for today's woman. Fashioned in polished steel, its dials come in a variety of colours, such as red, orange, pastel blue or purple. But for those who prefer a more low-key elegance, Beluga Maiichette also has marine-inspired dials in blue, silver and white. For a more luxurious feel there is also the Beluga Manchette, which is surrounded by 28 4/4 diamonds. The bracelet has domed links with round corners giving the Beluga Manchette a fresh and simple style.
Today, Ebel is seeking to bring its message of quality and luxury to a far wider audience, and is actively pursuing more development of the Asia market. Ebel is currently distributed world wide in more than 65 countries and is a member of AIHH association, together with many of the world's best jewellers and watch specialists, including Audemars Piguet, Baume & Mercier, Breguet, Cartier, Girard-Perregaux, Piaget and Vacheron Constantin. With its strict quality standards, the brand has deservedly earned universal recognition for its innovative and technically brilliant watches.